A common Western misperception of China holds that the main problem with Chinese intellectual property management is that the Chinese don’t understand IP and aren’t really doing anything to manage it. That couldn’t be more wrong. As a nation, China has come further and faster in developing IPR protections than any other country in world history. And Chinese leaders understand the importance of IPR extremely well. According to Premier Wen Jibao, “The future competition of the world will be for intellectual property rights.” But why don’t we hear more about the IP activities of major Chinese companies? Where are the Sonys and Samsungs, i.e. future leaders of the Chinese economy? Are today’s Chinese competitors doing enough to look to their long term competitiveness?
These are the questions that our speaker Mark Blaxill will discuss on Friday November 13th. Blaxill wrote a new book called The Invisible Edge: Taking Your Strategy to the Next Level Using Intellectual Property (Portfolio, 2009), in which he discusses the strategies required to create global brands in a high-technology, knowledge-based economy.
DATE: Friday, November 13th
VENUE CONFIRMED: Sequoia cafe, click here for map and directions
LIMITED SEATING, so first-come-first-served
ENTRANCE: Free to FCCC members, 50 rmb on the door to non-members
ABOUT THE SPEAKER
Blaxill is Managing Partner for 3LP Advisors, an intellectual property advisory in the Boston office. Before founding 3LP Advisors, Mr. Blaxill was a Senior Vice President at the Boston Consulting Group and head of the Strategy Practice. He co-authored “Beyond the Great Wall: Intellectual Property Strategies for Chinese Companies” (BCG, 2007).