The world’s largest luxury hotel chain, Starwood Hotels’ second largest market is China; join the company’s CEO Frits van Paasschen as he discusses how to cater to Chinese tourists domestically and in the US, the ‘pros’ for American companies as globalization intensifies in China, and worldwide trends in travel and tourism.
DATE: July 6 (Wednesday)
VENUE: Embassy of the Kingdom of the Netherlands, Liangmahe Nanlu 4, 荷 兰王国驻华大 使馆 – 北京, 中 华人民共和国北京市亮马河 南路4号, Phone: 010 85320200
RSVP: to firstname.lastname@example.org to ensure entrance through security
ENTRANCE: free to members, 80 RMB on the door to non-members
ABOUT THE SPEAKER:
Frits van Paasschen is Chief Executive Officer of Starwood Hotels & Resorts Worldwide. With about 1025 properties in 100 countries, Starwood has a portfolio of nine brands, including St. Regis, Westin and Sheraton. Van Paasschen joined Starwood in 2007, prior to which he served as CEO of Coors Brewing Company; he also previously ran Nike’s business in Europe, the Middle East and Africa.